When building a website, one of the first questions businesses face is whether to use a custom design or opt for a pre-made template. Both options have their advantages, but the right choice depends on your business goals, budget, and long-term plans. In this post,...
In today’s digital age, having an online presence is not just a luxury but a necessity for small businesses. However, with this digital presence comes a responsibility that many small business owners may overlook: ADA compliance for websites. The Americans with...
The power of storytelling is undeniable. Throughout history, stories have been used to pass on traditions, entertain, and most importantly, connect with one another. In the digital age, brand storytelling has emerged as a pivotal component of a brand’s identity...
An effective SEO strategy cannot be complete without considering each of the 4 pillars. Pillar 1 is Content & Keywords. It’s important to choose keywords that are relevant to your business and create on-page content that contains those keywords. Researching...
Keyword research is an essential part of content creation for Search Engine Optimization (SEO). For many businesses, it’s considered the top priority. In fact, Google has recorded over 2 trillion searches so far in 2022. With such an eye-popping statistic, you can see...