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Instagram just launched its newest feature, Instagram Reels, in August 2020. It’s a direct competitor to short-form video platform TikTok. Content creators can use Reels to make 15-second-long videos that can play in the Explore feed, on the main Instagram feed, or in Instagram Stories. TikTok came on the social media scene in 2018 when it acquired the video platform Musica.ly. Musica.ly was similar to Vine, a platform where users uploaded humorous and fun short videos, often set to music. While similar to TikTok in many ways, Instagram Reels works a bit differently. Let’s take a look at...

Looking to make your marketing efforts more personal and conversational for your customers? Conversational marketing might be the perfect way to shift your marketing strategy. Conversational marketing is a marketing approach based on customer feedback. It utilizes tools such as personalized email marketing, chat bots, live stream video, and live chats with customer service representatives. The main goal of conversational marketing is to keep a seamless exchange going across all touch points with your customer. Conversational marketing can help you qualify leads, schedule calls, recommend...

Divi Sticky Options Introducing The Most Comprehensive Sticky System In Any WordPress Page Builder Today we are excited to introduce Divi Sticky Options, a brand new feature that allows you to stick any element to the top or bottom of the browser viewport as you scroll up and down the page. This allows you to create sticky headers, menus and buttons and to keep other important information in view as you scroll, such as calls to action or floating opt-in forms. But that’s really just scratching the surface of what Divi Sticky Options can do. Divi Sticky Options offer so much more than...

Marketing automation platforms can help you streamline your business. Automatic marketing tasks can save you significant time and money. Using a marketing automation platform for your business can help you get your time back from time-draining tasks. Something every business owner (or marketing person) posting manually can attest is a must. What is Marketing Automation? Marketing automation platforms remove all or part of the human component. This means that time-consuming or repetitive parts of your business happen with less human involvement. Some marketing processes you can automate...

The Domain Name System, or DNS, is what enables us to navigate the web using easy-to-remember domain names. It ties the various parts of the internet together and helps facilitate communication between them. However, the DNS and its components can be confusing, especially when it comes to DNS records. In this article, we’ll explain DNS A Records. We’ll discuss what they are, what they do, and how they’re different from CNAME and MX records. Then we’ll show you how to find them for your website. Let’s get started! A Brief Introduction to DNS Records Every device that’s connected to the...

The internet is a completely different space than it was 20 years ago. If you remember the days of GeoCities and Angelfire, then you probably have seen first-hand how terrible keyword stuffing is and why it’s to be avoided. Similarly, anyone who spent time online between 2008 and 2013(ish) saw the rise and fall of keyword stuffing as an effective way to get flimsy content ranking high in searches, yet providing no real benefit to the user. So what is keyword stuffing? Let’s dig in so we don’t repeat the sins of the past. What Exactly is Keyword Stuffing? When it comes right down to it,...

Divi Madmenu is a third-party plugin for Divi that adds new menu features to the Divi Theme Builder. Add buttons, a Woocommerce shopping cart, search option, and adjust the placement of each element. Design independent menus for desktop, tablet, and phones, and set the breakpoints. Set the header as fixed and add animations. Every element is customizable. In this article, we’ll take a look at Divi Madmenu and see what it can do. Divi Madmenu with the Divi Theme Builder Divi Madmenu was designed specifically to work with the Divi Theme Builder. Once you’ve installed the plugin, go to the...

If you’re running or building a business, then you’re probably familiar with the idea of brand voice. Your brand voice is how your brand sounds and feels each time you communicate with your audience, across all platforms. Alongside your visual design, brand voice is what brings your business to life for everyone who interacts with it. In order to be most effective, your brand voice must be consistent across all platforms. When your brand interacts with your audience, it must always deliver the same experience. Whether it’s on your website, social media, video, email, audio, or other...

Better Responsive Previews Preview Your Designs On Different Devices And Customize Your View Modes Today we are excited to announce the new and improved responsive preview system for Divi. Now it’s much easier to see how your website will look on different devices and different screen sizes using both portrait and landscape orientations. You can manually adjust the preview size, change your default phone and tablet preview widths and toggle between popular device presets. Using Divi’s responsive editing options, you can adjust your website so that it looks great on all devices. Adjust...

Even if you aren’t familiar with the phrase anchor text, you have almost certainly used it. Anchor text is the actual text you click on for a link, whether it is click here, check this out, or a keyword that indicates that you’re navigating to a list of the best code editors available. Best practices regarding anchor text have changed over time, and the search engines of 2020 are much different than they were even a few years ago. We want to give you some ideas of how to optimize your links for today and prevent any penalties from search engines. Defining and Setting Anchor Text As we...

Audacity is one of the top audio editing apps available today. Part of the reason for that, is that it’s free to download and use because it’s open source. The other part is that it’s powerful and fully capable of putting together professional audio just as well as Adobe Audition or Apple’s Pro Tools. Regardless of your experience as a podcaster, knowing how to edit a podcast in Audacity is a skill you’ll want to work on. We want to walk you through the basics of the program, and also show you some best practices so that your audio is as crisp and clean as anything else you pipe through...

[Intro] Sneak Peek Here is a quick look at the design we’ll build in this tutorial. Download the Layout for FREE To lay your hands on the designs from this tutorial, you will first need to download it using the button below. To gain access to the download you will need to subscribe to our Divi Daily email list by using the form below. As a new subscriber, you will receive even more Divi goodness and a free Divi Layout pack every Monday! If you’re already on the list, simply enter your email address below and click download. You will not be “resubscribed” or receive extra emails. Download...

When it comes to setting up a global header for your website, there are many ways to approach it. One of the more subtle approaches is a transparent header. Transparent headers are placed on top of your pages’ hero sections, which can lead to beautiful designs that focus on a minimal but clear approach. If you decide to go for a transparent header but need a sticky header on scroll, you’re going to love this tutorial. Using Divi’s built-in sticky options, we’ll show you how to go from a transparent header to a differently-styled sticky header on scroll. The transition between transparent...

The podcasting boom isn’t slowing down anytime soon, and almost everyone behind the microphone wants to make the big bucks through their podcast. With podcasting being a billion-dollar industry, why not? Enter: Podcorn. A podcast sponsorship marketplace where advertisers can post listings with campaign details for podcasters to browse and send proposals. Starting Out with Podcorn.com The first choice you have to make is simple: podcaster or brand? Since you’re looking to get sponsorships, click on For Podcasters. On the next screen click View Sponsorships. Then you just need to create...