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A lot of websites use Simple Mail Transfer Protocol (SMTP) to handle transactional emails. Most Email Service Providers (ESPs) offer SMTP support, so finding solutions with this in mind should be simple. However, quality can sometimes be an issue – something not affecting Mailgun or SendGrid. To compare Mailgun vs SendGrid, we need to consider a broad spectrum of elements, such as features and ease of use. Price is also a defining factor, of course. In this article, we’ll help you decide which of these two services is the best option for your website. Let’s get to it! An Introduction to...

WordPress enables you to send a broad range of transactional emails right out of the box. These include messages for user registration, password resets, and much more. However, the emails don’t always arrive as intended, and while it’s not WordPress’ fault, it’s definitely a problem you need to solve – potentially using a service such as Mailgun. In this article, we’ll talk about what transactional emails are and how you can use Mailgun to make sure your WordPress messages get to their destination. Let’s talk about emails! What Are Transactional Emails? The emails you send to your users...

At some point, a simple blog outgrows its original purpose and becomes something worth monetizing. At this point, you’ll likely begin to look into various ways to leverage your traffic numbers and boost your income at the same time. This could take the form of ads, but you may also look further into paywalls and charging for your content. However, what is a paywall, and is it a viable option? In this article, we’ll look at the whole concept of paywalls and subscriptions. We’ll also discuss what they can do for you, your site, and your income. Let’s get started! What Is a ‘Paywall’? First...

If you own an e-commerce business, you’re probably interested in ways to increase sales. Dynamic pricing in WooCommerce is one way to do this – it lets you set up conditional pricing based on purchase quantity, cart totals, and more. Therefore, dynamic pricing is a fantastic way to build customer loyalty, push sales, and attract new business. In this article, we’ll show you exactly how to set up WooCommerce Dynamic Pricing. Let’s dig in! An Introduction to WooCommerce Dynamic Pricing Dynamic pricing simply refers to prices that change depending on certain conditions. For example, you...

WooCommerce is a powerful e-commerce platform that can accomplish a lot on its own. However, most businesses will benefit from separate accounting software (such as QuickBooks) to keep better track of all income channels and expenses. Unfortunately, manually updating QuickBooks can be a time-consuming process that’s prone to errors. Fortunately, integrations exist that can automatically sync your WooCommerce data with this bookkeeping software, ensuring accuracy and saving you valuable time (and sanity). In this article, we’ll walk you through exactly how to use WooCommerce and QuickBooks...

We often forget that text – or more specifically, typeface – is an integral part of web design. In fact, your font choice can make or break your entire website. It doesn’t really matter how beautiful or easy to navigate your site is if visitors struggle to read its content. This is why it’s smart to choose one of the easiest fonts to read for the majority of the text in your web design projects. In this post, we’ll talk about what makes a typeface legible and share ten popular options to consider for your next site. Let’s jump in! What Makes a Font Easy to Read? There are several factors...

You can see people celebrate a different social media holiday almost every day of the year. There’s a holiday for everything – emoji day, national mutt day, international talk like a pirate day, and many more. The good news is that each social media holiday provides you with unique marketing opportunities. Picking out some of the best could boost your income and sales figures. In this article, we’ll talk about what the most popular social media holidays are and how to take advantage of them. Plus, we’ll go over which platforms you should focus your efforts on. Let’s get to it! The Most...

Everyone who has run a WordPress website for any amount of time has their own set of “must have” plugins that gets installed before doing anything else. These plugins are the backbone of their workflow and content strategy, but if you haven’t been using WordPress long enough to get your own custom set, we want to help you along that path by giving you some suggestions regarding the best WordPress plugins out there that we feel are essential for any site’s success. Keep in mind that this is not a comprehensive list of every plugin you’ll need on your site. But these are the top WordPress...

There are many ways to resize an object in Photoshop, but you don’t have to be a pro to get the effect you want. In this article, we are going to look at very simple ways to scale, transform, and resize an object using the Transform function. In the example I’m using here, I have three layers. The bottom layer is a white layer in the background that I want to resize to fill the canvas. The middle layer is a sun graphic that I want to center and match to the size of the white layer. The third layer is a hibiscus flower that I want to fit into the circle center of the sun. We’ll use...

The holidays are here! As a business owner, this means adjusting your offerings to grab the attention of seasonal shoppers. One way to do so is by creating WooCommerce gift cards for your online shop. Not only is setting them up easy, but it can be an effective way to boost sales. In this guide, we’ll explain the benefits of offering WooCommerce gift cards and your options for it. Then, we’ll walk you through how to create WooCommerce gift cards in six simple steps. Let’s get started! Why Offer WooCommerce Gift Cards for Your Online Store? There are many benefits to offering gift cards as...

You’ve probably heard the phrase, “Content is king,” and a large content library is generally a good thing. However, the more posts you have on your site, the tougher it gets for readers to find your best work. In the worst-case scenario, they leave your site without ever seeing your ‘keystone’ content. One common solution is to provide a list of your most popular posts so visitors can easily find them. There are lots of plugins out there to help you implement this functionality on your site. In this article, we’ll explore six of the best popular posts plugins available. However, before...