Looking to make your marketing efforts more personal and conversational for your customers? Conversational marketing might be the perfect way to shift your marketing strategy. Conversational marketing is a marketing approach based on customer feedback. It utilizes...
The Facebook Debugger is a tool that enables you to analyze and troubleshoot OpenGraph tags for any of your pages. Using the Debugger, you can quickly zero in on the source of errors within your social media rich snippets. Since social media, and Facebook itself, are...
Lead generation is your doorway to earning more money. Without a regular (and, hopefully, increasing) flow of customers, your business won’t survive. There’s a lot of competition out there, though — a lot. And to stand up to it, you have to (1) know where to find a...
If there’s one feature about WordPress that sets it apart from other content management systems (CMS) out there, it’s customization. Custom fields in WordPress are a built-in part of the CMS that lets you expand not only the meta-data and information you display, but...
Web servers are at the core of the internet. Without web server software such as Apache and NGINX, the web would be nothing like what we see today. However, they’re not interchangeable. To know which of those two options – Apache vs NGINX – is best for you, you need...
