Looking for people-centric marketing metrics to track and analyze your customers and prospects? Are you using the reports available inside of Facebook Analytics? In this article, you’ll discover five Facebook Analytics reports to help you make data-backed business...
If you’ve had to look for a job within the last few years, you probably don’t need an introduction to LinkedIn. It’s the biggest online professional network in the world, with hundreds of millions of users. However, to get the most out of it, you’ll need to know how...
Want to document how your business should market and communicate on social media? Wondering what you should cover? In this article, you’ll find seven critical elements to include when you create a social media marketing style guide. #1: Define Your Brand Identity...
Of all the questions that arise regarding WordPress installations, one of the more common ones is what’s the difference in a subdomain or a subdirectory? The two share commonalities, sure, but when working with WordPress, they provide entirely separate functions, each...
When sharing new blog posts on your website, it’s important to make the reading experience as easy as possible for your visitors. That means getting rid of as many distractions as possible, while still matching the branding on of your website. It’s also important to...