Blog

As a service-based business owner, scheduling appointments can be a real nightmare. If you’re not using a WordPress schedule plugin to handle your bookings, things can be tough. Not only can it be a huge and unpredictable time suck, but incorrectly scheduled...

Are you connecting with the right people on LinkedIn? Want to build a stronger LinkedIn network? In this article, you’ll learn how to make strategic LinkedIn connections to grow your influence and your business. Why Build a Selective LinkedIn Network? Whether you’re...

Hey Divi Nation! Thanks for joining us for the next installment of our weekly Divi Design Initiative where each week, we give away brand new, free Divi Layout Packs from our design team to you. This time around, Kenny and his team have created an amazing Screen...

All businesses look at their customers’ pain points to get an idea of how to help them better. Companies and brands like yours are fixing their clients’ pain points every day. But what sometimes gets overlooked, is the company’s own pain points. This can lead to a...

Want your Facebook ads to move people to action? Looking for a framework to help? In this article, you’ll discover how to develop and compose Facebook ad copy that converts and sells your products. #1: Research Customer Needs and Preferences in Facebook Groups...

Divi is a great option for any type of food website. This includes specialized websites such as those for pizzerias. As you’ve probably guessed, there are a few child themes and layout packs available in the Divi community that can give you a good starting point. In...

Figma is a UI/UX design tool with code-generation, high-fidelity mockup and interactive prototyping capabilities that’s used to design apps, screens and vector illustrations. While it’s primarily a browser-based tool that can be used on any OS, there are desktop...

A dropdown menu button can really come in handy when designing a website. Aside from the main menu, there are areas on a site that may require a dropdown menu of sub items. We see them being used for things like blog post categories, lists, and form inputs. But they...

Anyone who has ever been put in charge of a project knows that organization is your number one priority. The team, information, knowledge, outcome, goals, and so on are also very important. But if you can’t keep all of that straight, the project is doomed (or at least...

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore new Facebook Live tools with Luria Petrucci. Tune In to...

Divi’s new image replacement hover options give your projects a whole new level of creativity. In this post, we’ll show you how to create a beautiful section with images that change on hover. We hope this design inspires you to create your own creative sections with...

Marketing conferences can be a pricey investment, whether you’re footing the bill yourself or your firm is sending you. The flight, accommodations and ticket demand money, time and energy, so choose a conference that will be a catalyst for your career. Your goal is to...

Are you curious about TikTok? Wondering how to use TikTok for your marketing? To explore what marketers need to know about TikTok, I interview Rachel Pedersen on the Social Media Marketing Podcast. Rachel is an organic social marketing pro and host of the Social Media...

Thinking about adding IGTV to your marketing activities? Want to know how other businesses and marketers are finding success with IGTV? In this article, you’ll discover insights from new research that shows what types of businesses use IGTV, how marketers are reaching...

People relate to other people. That’s why on almost any website you visit, you’ll see faces appear. From previous customers to team members and more; the sooner you show the clients and people behind your company, the higher your chances are of convincing your them...

Getting new clients can be harrowing. That’s why it is in everyone’s best interest to keep the clients that you have coming back to you. One surefire way to do that is by doing good work. That speaks for itself. Another way that stacks on top of that is to offer a...

Want more control over your Facebook campaign costs? Have you considered using manual Facebook ad bidding? In this article, you’ll discover three ways to control your Facebook advertising costs with manual bid strategies. Understand How Facebook’s Ad Delivery System...

Hey Divi Nation! Thanks for joining us for the next installment of our weekly Divi Design Initiative; where each week, we give away a brand new, free Divi Layout Pack from our design team to you. For this week, Kenny and his team have created a beautifully polished...

GeoDirectory is a pretty simple and straightforward WordPress directory plugin. It has been tested to work with page builders (Divi and all other major builders). Users can create a business directory (or directories) for various locations. Maybe individual streets or...

Want to grow your Facebook group membership? Looking for a strategy that works? In this article, you’ll discover how to use an underutilized Facebook ad campaign type to attract new members to your Facebook group. Why Use a Facebook Page Likes Ad Campaign to Grow Your...

The hardest part about being a content creator isn’t creating the content. It’s coming up with the topics you’re creating the content about. If you’re putting out daily content (or even weekly), you can feel a dearth of topics to write on, speak on, or research. This...

Both amateur and professional videographers use Adobe Premiere as their main editing tool. It’s a favorite, alongside Adobe After Effects. The purpose of Adobe Premiere Pro is to edit video and audio footage to create any type of video. Adobe Premiere Pro is a tool to...

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Instagram scheduling and messaging tools with special...

Blending multiple images can be helpful for creating professional background designs for your website. The idea is to take two or three separate images and layer them on top of each other. Then use a blend mode to mix the layers together to create a unified harmonious...

Companies need a number of tools to grow their client base. As you know, marketing is one of the most versatile and easily the most important. Multichannel marketing, in particular, is an extremely valuable tactic for companies of any size. If you are interested in...

Do you want more foot traffic for your local business? Wondering how Facebook ads can help? To explore what local businesses need to know about Facebook ads, I interview Allie Bloyd on the Social Media Marketing Podcast. Allie is a Facebook ads expert who specializes...

The visual balance of a website has an instant (and usually instinctual) impact on the user’s experience. A balanced composition feels right and users tend to pick up on it right away. The use of symmetry and asymmetry are the basis of great visual balance. Achieving...

Are you ready for the biggest fundamental change to Facebook advertising in years? Did you know Facebook is making campaign budget optimization (CBO) the default for Facebook ads? In this article, you’ll discover how to use the new CBO setting to create Facebook...