How to Make Better Marketing Decisions: Unthinkable Wisdom

Do you need to make better strategic decisions? Wondering how to change your decision-making process? To explore how to make better marketing decisions, I interview Jay Acunzo. More About This Show The Social Media Marketing podcast is an on-demand tal…

Using Emotions to Sell: The Journey: Season 2, Episode 14

Want more customers from a shrinking audience? Then watch the Journey, Social Media Examiner’s episodic video documentary that shows you what really happens inside a growing business. Watch The Journey This episode of the Journey explores how Soc…

How to Measure Your Facebook Return on Ad Spend

Are your Facebook ad campaigns working? Wondering how to accurately report on Facebook ad performance? In this article, you’ll discover how to measure your return on ad spend (ROAS) for Facebook ad campaigns. What Is Return on Ad Spend (ROAS)? Re…