In a world where speed, personalization, and intelligence are expected by default, the web design and development landscape is evolving fast. At Ask the Egghead, we’re not just keeping up—we’re leading the charge. One of the biggest reasons? Artificial Intelligence.
But let’s be clear: we don’t use AI just because it’s trendy. We use it because it helps us help you—our clients—in smarter, faster, more impactful ways. In this article, we’ll walk you through how AI integrates into our workflow and how it contributed to one recent client success story.
AI That Enhances Human Expertise
Before diving into the client story, here’s the key philosophy behind our use of AI: it’s not about replacing humans; it’s about amplifying them.
We use AI in our day-to-day operations to:
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Speed up content and design generation
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Improve performance and SEO automatically
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Provide smarter, faster QA and diagnostics
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Help clients visualize ideas early in the process
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Offer ongoing site improvements after launch
By integrating tools like our custom AI assistant (Sasha Egghead), GPT-powered design flows, and AI-based diagnostics, we offer a level of service that’s not just cutting-edge—it’s client-first.
Real-World Example: AI in Action for a Local Fitness Brand
Let’s talk about how this looks in real life. One of our recent projects was with a growing local fitness brand—we’ll call them “Core+Studio.”
The Challenge:
Core+Studio had a dated site that wasn’t ranking well, didn’t convert traffic into leads, and had disjointed messaging. They needed:
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A full redesign with a modern, responsive aesthetic
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Fresh, on-brand content for all pages
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Improved SEO performance
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Better page speed and user experience
But like many small business owners, the client didn’t have time to write content or work through multiple rounds of copy reviews. That’s where AI stepped in.
Step 1: AI-Assisted Copy Generation
Rather than start from scratch, we used our in-house GPT workflow to draft page content in the Core+Studio brand voice. Within minutes, we generated:
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A compelling homepage headline with a benefit-driven subhead
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About page copy that felt authentic and local
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Service descriptions that were clear, friendly, and conversion-focused
We sent the client this draft with a quick note: “Treat this as your starting point—edit, refine, or approve.”
They were thrilled. What could have taken weeks was completed in a day.
Step 2: AI-Powered SEO & Site Speed Optimization
Once the copy and design were in place, we used our AI-powered SEO audit tools to:
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Optimize meta tags, titles, and descriptions
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Generate schema markup for services and local SEO
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Ensure every image had proper alt text and compression
At the same time, AI analyzed their page load speed and recommended improvements. With those adjustments, we shaved nearly 1.5 seconds off their homepage load time—a huge boost for conversions and mobile UX.
Step 3: Post-Launch AI Monitoring
Here’s where our AI strategy really stands out: it doesn’t stop after launch.
We set Core+Studio up on our Managed WordPress Hosting, which includes AI-driven features like:
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Uptime monitoring with real-time alerts
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Smart security that adapts to threats
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Automated performance checks
In the first month post-launch, our AI tools detected that a third-party plugin update had slowed down one of their class booking pages. We fixed it proactively—before the client even noticed.
More Than a Tool—It’s a Partner
So yes, we use AI. But we don’t just use it. We’ve built it into our DNA—from the moment you contact us to the way your site evolves over time.
And we keep you in the loop every step of the way. No AI black box. No guessing games. Just better results, delivered faster and more intelligently.
The result? Happier clients, stronger websites, and more time for you to focus on what you do best.
Want to Experience AI-Backed Website Design?
If you’re ready to build or rebuild your website with the support of a team that uses AI to work with you—not around you—let’s talk. From instant content drafts to proactive support after launch, we’ve got you covered.
Visit our Managed WordPress Hosting page to learn more, or book a free consultation today.
