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Have you ever played a game on your phone or computer? Was that game tied to a brand you love? Gamification in digital marketing is a concept many brands are integrating into their marketing strategy to boost audience engagement and brand awareness. Games, apps, and...

When it comes to buying products online, great product images are essential to closing the sale. That’s why most product pages have those product images at the top of the page so it is the first thing buyers see. However, as the user scrolls down the page to view more...

Lack of motivation in the workplace can be a sign that workers’ needs are not being met. In this article we’ll look at Maslow’s Hierarchy of Needs, a popular motivational theory of addressing human needs with the goal of finding self-fulfillment. We will look at how...

Photographs are perhaps the best way to show off the products and services you sell. However, pictures – and even video – sometimes aren’t enough for users to make a decision. Sometimes, you need to go a step further, such as adding interactive images to your...

Table Maker is a third-party module for the Divi Builder that does exactly what the title describes- it makes tables. This is a powerful module that simplifies making tables of any size. Add any type of content and style the table with the standard Divi settings as...

The navigation menu is one of the most important elements of your website. Without it, your visitors will not be able to get to the content they need, won’t understand what content you offer, and will generally exist in a state of confusion regarding your site....

Use any SEO plugin or service, and you will always be looking at “keywords” or “key phrases.” In general, these are 1-3 words that you want to rank for in search engines. When someone types in a query like workout, you want your fitness site to show up, for example....

Brands often seek to uncover their archetype as a way to define who they are and what they stand for – to the company itself and to outsiders. Your brand’s archetypal qualities will be the ones that are most developed and fundamental to your company. They’ll answer...

Whether you’re launching your first website or working on growing an existing one, your domain name is a central factor. It’s important from a technical standpoint in that it makes it easy for users to access your site, but it’s also essential to your digital brand....

Adding a Reading Progress Bar (or scroll indicator) to your blog post template is a smart way to showcase a user’s reading progress for a given article. The idea is to display a fixed progress bar at the top of the post that directly correlates with the user’s scroll...

Creating a responsive table can be a challenge, especially if you have a table with a lot of columns. A great way to solve this problem is to add horizontal scroll capability to the table. A table with horizontal scroll solves two main problems. First, it allows the...

The web is full of sites that need design accents related to time (speed optimization, upcoming events, etc.). In most cases, a clock icon or graphic can work great. But, creating an animated clock design will definitely give a unique “spin” to the design of your...

Do you want to maximize your e-commerce store’s online presence? Shoppable posts will get your products in front of more potential customers. Shoppable posts allow brands to list products on social media posts. Users scrolling through the feed can find, tap, and...

You are probably familiar with the HTTP 404 error. It’s when the page or document you’ve requested can’t be found. But what about when you get an HTTP error 400, where you’re given the bad request message? That one is a bit trickier, but not anything to worry about....

When you’re building a custom footer inside Divi’s Theme Builder, there are several ways to approach adding the footer items. You could go for a module-based footer, where you add page footer items inside Text Modules with proper links, but you could also decide to...

Large headers with a lot of navigation links can take up a lot of valuable real estate on your site (especially above the fold). That’s why menus that popup and slide-in are becoming more and more popular. Most of the time, menus that slide in to view stay above the...

As is often the case, typing the wrong URL will find you confronted with an error that says the page you’re looking for isn’t there – a classic 404 error. Trying again later may see you finally get to the page you were originally after. However, if the page has been...

Every business, big or small, needs a social media presence. That’s why a social media scheduler is so important. But when it comes to choosing the right one, it’s all about what the tool can do for you and if it fits your needs. You might have seen MeetEdgar while...

Every day, browsing the web becomes a little less private. Websites and apps monitor basically everything you do, which pushes more and more people towards finding ways to retain their privacy. Proxy servers are one of the many options you can use to protect your...

Divi Ribbon Module is a third-party plugin for Divi that adds a stylable ribbon to the module’s content. Add an image, button, title, content, and style each element as detailed as you’d like. Use it to highlight a product sale, build a call to action, or draw...

Pinpointing the best marketing strategy for your business is always a goal worth achieving. The best process to get there will depend on your overall marketing knowledge and how you implement it. One of the most important aspects to tackle early on is knowing the...

Have you ever seen a gadget, piece of clothing, appliance, or piece of furniture online–only to meet dead ends when searching for a place to purchase it? If this scenario sounds familiar, visual search is the solution. And, if you sell physical products, incorporating...

A Scalable Vector Graphic (SVG) is a unique type of image format. Unlike other varieties, SVGs don’t rely on unique pixels to make up the images you see. Instead, they use ‘vector’ data. By using SVGs, you get images that can scale up to any resolution, which comes in...

When thinking of ways to include CTAs in your page design, you might consider including a contact form in your hero section. This approach allows people to immediately get in touch with you without having to navigate any further on your website. If you’re looking for...

Creating content for your blog is hard enough without having to worry about design. That’s why it is important for your site to have the design elements readily available (or pre-designed) so that you can be more focused on creating amazing content. Sure, a...

Connection errors are bound to happen to everyone who uses the internet. At some point, the traffic slows to a crawl and the data just doesn’t go through. Whether that’s trying to submit a credit card number that just won’t go through, playing an online game where...

There are a lot of ways you can secure your data online. If you want to be pro-active, two of the best solutions you can use are a proxy server or a Virtual Private Network (VPN). However, to choose between a proxy vs a VPN, you need to understand how both options...

Introducing Divi Presets The New Way To Build Websites With Divi Today we are excited to introduce Divi Presets, the new class-based design system that will change the way you design Divi websites forever. When you customize the style of a Divi module, row or section...

Your logo is a central part of your brand’s identity. That’s why it’s almost always included in any website header you come across. When adding a logo to your header, you can choose to upload a PNG file or go for an SVG integration instead. For a more customized...

Search engines are any website’s lifeblood. No matter how well-planned and effective your social strategies are, if your site isn’t prominent in search results, your business and brand will have a hard time (if not an impossible one) growing. One of the most important...

When creating your global header, chances are high you’re going to include a blog menu item. If you don’t have many blog post categories on your website, going for one blog menu item might be enough. However, if you have a set of different categories and you want to...

Unsplash is one of the most popular sources for free images on the net. Unsplash has millions of professional quality images that are free to use in your commercial and non-commercial projects with or without attribution. This makes Unsplash popular with WordPress...

One of the reasons we all love the WordPress theme and plugin ecosystem is because of how varied and thriving it is. However, that variety can create some issues when choosing a theme for your site. With literally thousands of themes to choose from, both free and...