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Facebook Ad Relevance Metric Updates

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. Listen now or find the Social Media Marketing Talk Show podcast on iTunes/Apple Podcast, Android, Google Play,...

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5 Common Reasons You Fail at Social Media

5 Common Reasons You Fail at Social Media

Social media is still very much misunderstood by many small business owners.  Business owners are confused about the value of social media. And if they are using Facebook and Twitter, they don’t always know the best ways to leverage their social media accounts to grow...

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Daily Vlogging: How to Tell Video Stories

Wondering how to tell better stories with video? Wondering how to create interesting stories from mundane events or topics? To explore how to tell fascinating stories with video, I interview Cody Wanner. Cody is a classically trained filmmaker who spec…

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Daily Vlogging: How to Tell Video Stories

Wondering how to tell better stories with video? Wondering how to create interesting stories from mundane events or topics? To explore how to tell fascinating stories with video, I interview Cody Wanner. Cody is a classically trained filmmaker who specializes in...

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4 Facebook Ad Techniques That Deliver Results

Want to improve your Facebook advertising results? Looking for successful examples you can model? In this article, you’ll discover four ways to generate clicks, leads, and conversions using Facebook ads. #1: Offer Free Content at Each Stage of th…

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4 Facebook Ad Techniques That Deliver Results

Want to improve your Facebook advertising results? Looking for successful examples you can model? In this article, you’ll discover four ways to generate clicks, leads, and conversions using Facebook ads. #1: Offer Free Content at Each Stage of the Sales Funnel People...

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How to Set Up a YouTube Ads Campaign

Wondering how to advertise on YouTube? Looking for a guide to creating a YouTube advertising campaign? In this article, you’ll learn how to set up and optimize a YouTube ads campaign. #1: Set Up YouTube Advertising With the newly redesigned Googl…

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How to Market on Reddit: A Guide for Businesses

Are you looking to expand your marketing outside the traditional social platforms? Have you considered Reddit? In this article, you’ll learn how to market your business on Reddit. Why Marketers Should Consider Reddit For as much as we, as social …

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How to Embed Divi Galleries into Toggles to Create a Custom Restaurant Menu

Using toggles on your web page is a great way to organize your content in a clean and concise manner. This can help boost the user experience by cutting down on scrolling and giving the user more control over what they want to see on your page. An online restaurant menu is a good example […]

The post How to Embed Divi Galleries into Toggles to Create a Custom Restaurant Menu appeared first on Elegant Themes Blog.

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Why You Should Include a Press Release in Your Marketing Strategy

When you hear the phrase press release, what do you think of? Maybe a stuffy, stodgy memorandum that details a few technical points about an announcement. It probably doesn’t have flair, though, whatever you think of. Which is what we want to talk about today. If you include a press release in your marketing strategy, you […]

The post Why You Should Include a Press Release in Your Marketing Strategy appeared first on Elegant Themes Blog.

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How to Recruit Paid Social Influencers

Want to run a successful influencer marketing campaign? Wondering how to formalize your influencer marketing partnerships? In this article, you’ll discover how to find and contract with paid social influencers. #1: Choose the Right Social Network…

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7 Best Company Communication Apps

Whether you work for a small business with just a few people, or a large corporation with branches in multiple cities, communication is important. Without strong communication between team members, it can be hard to stay focused on a common goal and achieve a high level of customer satisfaction. Fortunately, there are several apps that […]

The post 7 Best Company Communication Apps appeared first on Elegant Themes Blog.

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7 Facebook Messenger Marketing Tips From the Pros

Are you using Facebook Messenger in your marketing? Looking for tips to improve your Messenger bot experience? In this article, seven leading Facebook Messenger marketing experts share their top tips for improving your Messenger performance. Improve Fa…

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How to Create a Fullwidth Image Gallery with the Divi Gallery Module

Fullwidth Image Galleries always seem to look great on a website. A fullwidth gallery spans the full width of the browser window. Theis extra space allows the images to keep a larger size which is great for the user experience. And the grid layout provides an aesthetic design that organizes images into columns that will […]

The post How to Create a Fullwidth Image Gallery with the Divi Gallery Module appeared first on Elegant Themes Blog.

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Conversation Starters and Ice Breakers for Business Meetings, Conferences and More

When I worked at The Culinary Institute of America, we had a Dale Carnegie-inspired seminar on how to talk people. The speaker had us close our eyes and envision this: You’re walking down a neighborhood street and you stop in front of a house. There’s a gate with the homeowner’s name on it. You push […]

The post Conversation Starters and Ice Breakers for Business Meetings, Conferences and More appeared first on Elegant Themes Blog.

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Facebook Showcase Video Ads

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Facebook Showcase video ads …

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Creating Instagram Stories People Love to Watch

Want more people to watch your Instagram stories? Wondering how to create amazing video stories from everyday events? To explore how to create short-form Instagram stories people love to watch, I interview filmmaker, photographer, and video influencer …

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How to Create a Product Buying Guide for Your Business (And Why You’d Want to)

E-commerce enables you to reach customers from all over the world. However, due to the minimal requirements for starting an online store, the market is highly competitive, and it can be hard to stand out from the crowd. Providing product buying guides to help shoppers who are overwhelmed with the options available can help draw […]

The post How to Create a Product Buying Guide for Your Business (And Why You’d Want to) appeared first on Elegant Themes Blog.

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8 Costly Facebook Ad Mistakes and How to Avoid Them

Are you making Facebook ad mistakes that could be eating away at your marketing budget? Are your ads helping Facebook more than they’re helping your business? In this article, you’ll discover the most common mistakes made with Facebook ads …

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