Blog

Want to try something different with your Facebook advertising? Have you considered using text-based sponsored posts? In this article, you’ll learn how to write and structure two types of longer-form text-based Facebook sponsored posts. Why Use Long-Fo…

Using blurb icons as design accents can give your page layout a unique design that you may have never thought of before. In addition to positioning the icon of a blurb module to overlap a text module, you can use the text module background and border to style the icon. This creates a nice design […]

The post How to Style Blurb Icons as Design Accents for Content in Divi appeared first on Elegant Themes Blog.

Your marketing is performing beautifully. You have a ton of backlinks, more website traffic than ever and a newsletter open rate that’s higher than the industry standard. You know all of this because you have a KPI for each goal. Kick your feet up – you’re awesome at this job. Except, if you were to […]

The post What is a KPI? A Marketer’s Guide appeared first on Elegant Themes Blog.

Does social media distract you from work and life? Wondering how to stay focused despite online interruptions? To explore how to avoid distraction as a marketer and as a human, I interview Brian Solis. Brian is a digital analyst and futurist at the Alt…

Want to make your Instagram posts accessible to a wider audience? Did you know you can add extra text to your Instagram posts that help the visually impaired consume your content? In this article, you’ll discover how to write and add alt text to your I…

Are you planning a live event? Wondering how to use Facebook marketing to reach and stay in touch with attendees? In this article, you’ll discover how to promote your live event or conference on Facebook before, during, and after the show. #1: Design a…

Want to quickly grow your Instagram audience? Looking for a strategy that attracts the right kind of connections? In this article, you’ll discover how to combine an Instagram growth strategy with an ad sequence that can turn followers into customers. H…

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. Listen now or find the Social Media Marketing Talk Show podcast on iTunes/Apple Podcast, Andro…

Wondering how to tell better stories with video? Wondering how to create interesting stories from mundane events or topics? To explore how to tell fascinating stories with video, I interview Cody Wanner. Cody is a classically trained filmmaker who spec…

Want to improve your Facebook advertising results? Looking for successful examples you can model? In this article, you’ll discover four ways to generate clicks, leads, and conversions using Facebook ads. #1: Offer Free Content at Each Stage of th…

Wondering how to advertise on YouTube? Looking for a guide to creating a YouTube advertising campaign? In this article, you’ll learn how to set up and optimize a YouTube ads campaign. #1: Set Up YouTube Advertising With the newly redesigned Googl…

Want to create better social video content? Looking for tips and tools to try? In this article, 10 video experts share the tactics and tools they use to create successful video content. #1: Simplify Live-Stream Production Flow With Elgato Stream Deck O…

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Pinterest Catalogs and Shopp…

Are you wondering how to grow your social influence? Do you have big dreams but need direction? To explore how to build powerful influence, I interview Nathan Latka. Nathan hosts The Top Entrepreneurs podcast and is the former CEO of Heyo. His new book…

Are you looking to expand your marketing outside the traditional social platforms? Have you considered Reddit? In this article, you’ll learn how to market your business on Reddit. Why Marketers Should Consider Reddit For as much as we, as social …

Using toggles on your web page is a great way to organize your content in a clean and concise manner. This can help boost the user experience by cutting down on scrolling and giving the user more control over what they want to see on your page. An online restaurant menu is a good example […]

The post How to Embed Divi Galleries into Toggles to Create a Custom Restaurant Menu appeared first on Elegant Themes Blog.

When you hear the phrase press release, what do you think of? Maybe a stuffy, stodgy memorandum that details a few technical points about an announcement. It probably doesn’t have flair, though, whatever you think of. Which is what we want to talk about today. If you include a press release in your marketing strategy, you […]

The post Why You Should Include a Press Release in Your Marketing Strategy appeared first on Elegant Themes Blog.

Want to run a successful influencer marketing campaign? Wondering how to formalize your influencer marketing partnerships? In this article, you’ll discover how to find and contract with paid social influencers. #1: Choose the Right Social Network…

Hey Divi Nation! Thanks for joining us for the next installment of our weekly Divi Design Initiative where each week, we give away two brand new, free Divi Layout Packs from our design team to you. This week Kenny and his team have created a Professional CV Layout Pack that’ll help you build an online […]

The post Get a FREE Professional CV Layout Pack for Divi appeared first on Elegant Themes Blog.

Whether you work for a small business with just a few people, or a large corporation with branches in multiple cities, communication is important. Without strong communication between team members, it can be hard to stay focused on a common goal and achieve a high level of customer satisfaction. Fortunately, there are several apps that […]

The post 7 Best Company Communication Apps appeared first on Elegant Themes Blog.

Are you using Facebook Messenger in your marketing? Looking for tips to improve your Messenger bot experience? In this article, seven leading Facebook Messenger marketing experts share their top tips for improving your Messenger performance. Improve Fa…

Fullwidth Image Galleries always seem to look great on a website. A fullwidth gallery spans the full width of the browser window. Theis extra space allows the images to keep a larger size which is great for the user experience. And the grid layout provides an aesthetic design that organizes images into columns that will […]

The post How to Create a Fullwidth Image Gallery with the Divi Gallery Module appeared first on Elegant Themes Blog.

About 12 years ago, I had the worst interview of my life – I still get lightheaded thinking about it. The head of the department called to invite me to lunch. “It’ll just be a casual conversation,” he said. “We’ll grab lunch and I’ll tell you about the job,” he said. He was either a […]

The post Common Marketing Interview Questions and How to Answer Them appeared first on Elegant Themes Blog.

Easy Slide-Ins is a third-party plugin for Divi and Extra that allows you to create slide-ins (and popups) using the Divi builder. The slide-ins can display anything that can be built with the Divi Builder. Trigger the slide-ins with a scroll percentage, exit intent, a button with multiple locations, and with a CSS Class. It […]

The post Divi Plugin Highlight: Easy Slide-Ins appeared first on Elegant Themes Blog.

When I worked at The Culinary Institute of America, we had a Dale Carnegie-inspired seminar on how to talk people. The speaker had us close our eyes and envision this: You’re walking down a neighborhood street and you stop in front of a house. There’s a gate with the homeowner’s name on it. You push […]

The post Conversation Starters and Ice Breakers for Business Meetings, Conferences and More appeared first on Elegant Themes Blog.

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Facebook Showcase video ads …

I love being able to export and import a Divi Page Layout. In just a few clicks, I can have all the design elements in one conveniently packaged json file that can be stored for another project. But what if your page layout depends on custom external code (CSS or Javascript)? Of course, you will […]

The post How to Export a Divi Page Layout that Has Custom Code appeared first on Elegant Themes Blog.