7 Reasons Your Facebook Ads Do Not Convert

Are your Facebook ad campaigns underperforming? Wondering how to diagnose the problem? In this article, you’ll discover seven common factors that impede Facebook ad performance and find troubleshooting tips for fixing them. #1: You’re Targe…

YouTube Marketing: How to Grow Your Business Using YouTube

YouTube is the second largest search engine in the world. Second only to Google, which technically owns YouTube. So if you’re optimizing your content for Google and not specifically for YouTube, you’re missing out on an incredibly important and lucrative audience. You should take advantage of this even if your primary content isn’t video (or […]

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How to Set Up an Instagram DM Workflow

Wondering how to better manage all of the Instagram direct messages (DMs) you receive? Want to use DMs to connect with followers and customers? In this article, you’ll learn how to set up an Instagram DM workflow that lets you professionally and …

How to Say No (And Why It’s an Essential Skill to Master)

When someone asks us to do something, our first instinct is almost always to say “Yes”. This goes for both our business and personal lives, even in situations where it makes us uncomfortable. If you want to move ahead in the workplace and cultivate a healthier lifestyle, learning how to say “No” is an essential […]

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Facebook Video: Insight From a Facebook Watch Success Story

Wondering how creators succeed with video on Facebook Watch? Curious how it compares to other social media video? To explore what marketers can learn from a successful Facebook Watch creator, I interview Rachel Farnsworth. More About This Show The Soci…

How to Create Beautiful & Engaging Dynamic Blog Post Hero Sections with Divi

Every time a new update comes out, the design possibilities you have increase. Combining dynamic content and hover options, for instance, can bring stunning results. To demonstrate that, we’ll show you how to create 3 stunning dynamic blog post hero sections using Divi’s built-in options only. We’ll guide you step by step through each one […]

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Native Advertising: What it is, Why it Works, & How to Implement It

Traditional advertising methods have become less effective. We’ve become so accustomed to them that we ignore ads that stand apart from content. The problem is that many platforms, such as websites and magazines, need advertisements in order to remain in business. To help with this, they’ve adjusted how advertisements are presented. Many of the world’s […]

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How to Build a Sermon Layout using Custom Fields and Dynamic Content in Divi

The ability to access and listen to sermons is a vital part of any church website. And, with the release of Divi’s new Church Layout Pack, I thought it would be useful to show you how you can build a sermon layout using dynamic content. To do this, I’ll be using the Advanced Custom Fields […]

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7 Ways to Create Better Instagram Engagement for Businesses

Are you looking for ways to get more Instagram engagement? Wondering how to build stronger consumer relationships? In this article, you’ll discover seven ways to improve your Instagram engagement. #1: Follow Through on Follower Engagement to Stay…

How to Use Facebook Dynamic Ads for Time-Sensitive Sales

Do you want to promote time-sensitive sales using Facebook ads? Wondering how to set up Facebook dynamic ads for Black Friday, Cyber Monday, or other seasonal sales? In this article, you’ll discover how to set up your product feed to run Facebook…

5 Creative Divi Button Module Designs & How to Make Them

In this post, I’ll show you 5 creative divi button module designs you can easily achieve with Divi’s Button Module. The button module is one of the most popular of all the Divi modules because buttons are so important for leading visitors to your desired objectives throughout a website. Therefore, it’s very important that we […]

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12 Best Typewriter Fonts for that Classic Writer’s Look

These days, everyone seems to be competing to achieve the most modern-looking designs. However, there’s something to be said for dipping into nostalgia from time to time. In some cases, a classic typewriter font can be the perfect element to add a little vintage style to your designs. In this article, we’re going to show […]

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The Best Free Web Fonts for 2018

The fonts you choose for your WordPress website play a huge part in the overall design. It’s not an afterthought by any means. Just change all of your headlines to Comic Sans if you need to see proof! Okay, that’s a bit drastic. But, with typography, even the smallest change can make a significant difference. […]

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How to Drive Organic Traffic With Bots

Want more website visitors? Wondering how Messenger bots can help? To explore how to bots can drive organic traffic to your website, I interview Natasha Takahashi. More About This Show The Social Media Marketing podcast is designed to help busy markete…

Download a Unique Social Follow Design with 5 Color Palettes for Divi

Websites and social media often go hand in hand. Social networks are used to drive traffic to websites but the opposite is true as well, especially if you want to increase engagement on your social networks. That’s why most websites include links to their social networks on various pages. You can go with the classic […]

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How to Succeed in Social Media Without Posting Any Content

Are you struggling to build professional relationships on social media? Want to develop a network that generates business but don’t want to make content? In this article, you’ll discover how to use social media to increase your exposure wit…

How to Quit Your Job Gracefully

Many of us dream of becoming freelancers, solopreneures, or agency founders. This often means quitting our jobs to start our own businesses. There is an art and science behind quitting a job. If you do it wrong you can burn your bridges and ruin your chances of success. If you do it right you can […]

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How to Use Instagram Nametags for Marketing

Want a quick and easy way for people to find you on Instagram? Have you heard about Instagram Nametags? In this article, you’ll discover how to find and customize your Instagram nametag so people can quickly follow your Instagram account. What Ar…

How to Use Custom Facebook Frames for Facebook Dynamic Ads

Want to add branding to your Facebook dynamic ad campaigns? Did you know you can use Facebook frames in your ads? In this article, you’ll learn how to add a custom Facebook frame to your Facebook dynamic ad campaigns. Why Customize the Appearance…

5 Creative Divi Blurb Module Designs

In this post, we’re going to explore one of Divi’s most popular features, the Blurb Module. Although seemingly simple out of the gate, it has many customizable features that can bring your website elements to life. Generally, the Blurb Module is used for things like services, benefits, contact information, etc, but with Divi, the possibilities are endless. […]

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Is Facebook Long-Form Video Dead?

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, join us as we discuss Social Media Exam…

Why We Abandoned Facebook Video Longer Than Two Minutes

Earlier this week, we made the decision to stop publishing three weekly shows on Facebook. I’d like to share some important marketing lessons we discovered and a resource I think you’ll enjoy. Here’s the video I released on Facebook, …

How Artificial Intelligence Is Changing Marketing

Wondering what artificial intelligence features are coming to social media and advertising platforms? Want to know how machine learning can improve your marketing? To explore how artificial intelligence will impact social media marketing, I interview M…

Divi Feature Sneak Peek: Draggable Sizing + More Sizing Options

More Sizing Options are Coming to Divi!Including Draggable Sizing for All Divi Elements! Soon you’ll be able to adjust height, max-height, max-width, and spacing for sections, rows, columns, and modules with an improved Draggable Sizing UI. Today, I’m excited to announce we are working to add Draggable Sizing to all elements of the Visual Builder. […]

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How to Get Your WordPress Website to Show Up in the Google Answer Box

Most websites rely on organic traffic for attracting new visitors. This means you’ll probably need to compete with hundreds if not thousands of other pages for the keywords your content targets. In other words, you need to be better than the competition if you want to climb to the top of relevant Search Engine Result Pages […]

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3 Social Media Monitoring Tools for Marketers

Looking for reliable tools to monitor your brand on social media? Wonder which social media monitoring tools are best suited to specific tasks? In this article, you’ll discover three social listening tools designed to help you capitalize on influ…

4 Ways to Use LinkedIn Video for Your Business

Want to do more with LinkedIn video? Looking for ideas and inspiration for your LinkedIn video marketing? In this article, you’ll discover four ways to publish LinkedIn video when you don’t know what to talk about. #1: Share Curated Resourc…

How to Use Divi’s Dynamic Content Feature to Design a Dynamic Post Layout

Divi’s new Dynamic Content feature gives us the ability to build dynamic layouts for blog posts (and a lot more). And there are good reasons you may consider doing this. One reason is design. You can design some amazing post layouts with Divi using the visual builder, especially when you use the premade layouts available […]

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How to Use Instagram Quick Replies for Direct Messages

Are you using Instagram Direct Messages to communicate with your audience? Looking for an easy way to provide quick replies to common questions via Direct Messages? In this article, you’ll discover how to create multiple Instagram quick replies t…

How to Cultivate Community With Facebook Groups

Want more engagement in your Facebook group? Looking for tips on shaping your group’s culture? To explore how to build a loyal and engaged community inside of Facebook groups, I interview Dana Malstaff. More About This Show The Social Media Marke…

How to Create a Content Marketing Plan Using LinkedIn

Do you need to improve your LinkedIn marketing? Wondering which content types will perform best for you? In this article, you’ll find a step-by-step process to help you create a LinkedIn content marketing plan. Why Content Marketing on LinkedIn D…

Leaning Into Launch Day: The Journey, Season 2, Episode 6

Have you ever banked an something you believed was a sure thing, only to be proven wrong? Then watch the Journey, Social Media Examiner’s episodic video documentary that shows you what really happens inside a growing business. Watch the Journey I…

How To Customize The Style Of Contact Form 7 To Match Your Website

With over a million active installs, Contact Form 7 is by far one of the most popular WordPress plugins ever. It’s popularity probably has a lot to do with the truth behind its description: “Simple but flexible.” Contact Form 7 allows you to create multiple contact forms using nothing but simple HTML markup (which it generates […]

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How to Add a YouTube Subscription Button to WordPress (In 2 Steps)

If you have both a WordPress site and a YouTube channel, you might want to integrate these platforms. One way is by simply posting your videos on the website, but you can also use a YouTube subscribe button to get more subscriptions for your channel. In this article, we’re going to start by talking about why […]

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3 Mobile Apps to Improve the Quality of Your Photos

Do you post photos from your mobile phone? Looking for expert-level mobile photo editing solutions? In this article, you’ll discover three mobile apps that help you edit and deliver professional-looking photographs. #1: Make Complex Edits Using M…

How to Grow Your Email List With a Facebook Messenger Bot

Are you using a Facebook Messenger bot to talk with customers? Wondering how to build an email list using your bot? In this article, you’ll learn how to automate the capture of email addresses (and other user information) into the email marketing…

How to Create Stunning Text Designs Using Section Dividers in Divi

Creating unique text designs for your website can be challenging, especially if you don’t want to use a ton of CSS or resort to supplementing seo-friendly text for images you design in Photoshop. With Divi (and some “out of the box” thinking), you can create some unique text designs without any external css or custom […]

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3 Gutenberg Block Collections that Show What’s Possible with WordPress’s New Editor

Unless you’ve been living under a rock, you’ve probably heard about the imminent launch of the Gutenberg editor. The new editor is the biggest thing to happen to WordPress since the left-sided dashboard menu was born in 2008. One of the most significant changes with this new paradigm is the introduction of ‘blocks’, which enable […]

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How to Add a YouTube Video Background to a WordPress Site

A popular design trend that isn’t going anywhere is the animated, video background. Instead of a large hero image, visitors are greeted by a moving visual feast that draws their attention and dazzles them. Unfortunately, that functionality is not built into WordPress, but that doesn’t mean it’s impossible to add a YouTube video background to […]

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Instagram Founders Leave Facebook

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore the Instagram co-founders&#8…

How to Get Customers to Evangelize Your Business

Want to increase your business’s exposure in social media feeds? Curious how word of mouth can help you overcome algorithm changes? To explore how talk-triggers encourage customers to evangelize your business, I interview Jay Baer. More About Thi…

Divi Hover Options Have Arrived!

Create Amazing Hover EffectsIn Divi With Ease! Every transition-able option in Divi now supports hover editing, allowing you to transform Divi modules into fun and interactive elements. Today we are incredibly excited to announce the release of Hover Options for Divi. Using hover options, you can create all kinds of stunning hover effects and transform […]

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How to Plan a Successful Ask Me Anything (AMA) Experience

Have you ever wanted to do your own Ask Me Anything (AMA) event? Wondering how to run these online Q&A sessions on social media? In this article, you’ll learn how to organize and manage an online AMA experience on Facebook, Instagram, or Twit…

Minding The Message: The Journey, Season 2, Episode 5

Have you ever struggled refining the messaging for a launch? Then watch The Journey, Social Media Examiner’s episodic video documentary that shows you what really happens inside a growing business. Watch the Journey In episode 5, Michael Stelzner…

How to Easily Design Social Media Images: 4 Free Tools

Do you create your own social media images? Looking for easy-to-use graphics tools to design professional-looking visuals? In this article, you’ll discover four free tools to create images for your marketing. #1: Preview Text Styles With One Touc…